Baicaowei promotes new products

The introduction of casual snacks: E-commerce Herbal Herbal has introduced new products after the launch of IP-based single product “Hugs and Fruits,” and the packaging protagonists have also transformed animals into hand-drawn urban white-collar workers. "Ren Ren Guo," the overall style is consistent with the "hold fruit."

Baicaowei launched "Hugs and Fruits" in succession. The naming and design styles are similar. It seems to express to a certain extent the intention of Baicaowei to create a series of brands. The slogan of "Ren Renguo" is "Everyone has the opportunity to live a true self," and the audience is predominantly female-dominated.

The diversification of lifestyles has made healthy meal replacement an increasingly important part of people’s pursuit of quality of life. “Renren Guo” has formulated three types of nutritional matching methods according to different fruit types, with more types of raw fruits, and is enriched. All kinds of taste, a total of three series, with different ratios to meet the nutritional needs of functional groups. In order to strengthen the competitiveness of its own brands in comparison with other casual snacking e-commerce, Baicaowei has been making efforts in personalization. The “Hugs and Fruits” launched by Herbal Flavor can achieve remarkable results, which fully demonstrates that today’s consumers will not stop in pursuit of individualized needs and satisfaction, and the market potential is endless.