"In the field of wearable devices in Shenzhen, there will be a situation similar to that of Shenzhen mobile phones in the past. The city is fully wearable." The 2015 National Wearable Conference, which first landed in Shenzhen yesterday, was unveiled at the Shenzhen Institute of Advanced Technology of the Chinese Academy of Sciences. The three-day conference brought together the academician forum, the wearable catwalk show, and the innovative design summit forum. Experts pointed out that wearable devices are intensifying. Although Shenzhen is now the main gathering place for wearable device companies, if you want to find a correct position in the melee, you should make a fuss about the core devices and industry positioning.
Shenzhen wearables are the most concentrated
Shenzhen has developed a unique advantage in the wearable industry. China Wearable Computing Industry Technology Innovation Strategic Alliance (CWCISA) report shows that the domestic wearable device industry chain is mainly distributed in South China, from raw materials, program design to manufacturing and processing, are relatively complete and mature. The alliance believes that Shenzhen is the largest gathering place for wearables. In the future, the domestic wearable device industry will usher in a period of rapid development.
According to market research organizations, the market for China's wearable devices will exceed 40 million units in 2015, with a market size of 1.49 billion yuan.
The Shenzhen Municipal Government has taken a fancy to the prospects of wearable devices. In November last year, the Shenzhen Robotics, Wearable Devices and Intelligent Equipment Industry Development Plan (2014-2020) and supporting policies were introduced, and 500 million yuan of financial funds were allocated annually. .
Yao Jianwei, an academician of the Chinese Academy of Sciences, analyzed that there are more than 1,000 wearable companies in Shenzhen, and the industry is chaotic. “Shenzhen wearables are the most concentrated in the country, and there may be a situation similar to mobile phones.†He said: “Chaos†is a good thing, no chaos, and from chaos to treatment, wearable devices can truly reflect people’s needs.
In the view of Yu Mengsun, an academician of the Academy of Engineering, the problem of Shenzhen and even Chinese wearables is that there are fewer original products, most of which are follow-up. Yao Jianwei analyzed that when IT and Internet giants such as Huawei, Alibaba, Baidu, and Xiaomi cut into wearable devices, small startups are more likely to be “eatenâ€. “However, like other products, the differentiated demand for wearable devices is always there, and small companies can survive if they find a point acceptable to the market.â€
Doing wearable should be "need to go first"
Recently, Apple's Apple Watch went on the market, which provoked the excitement of fashion lovers around the world. Although the birth time is not long, wearable products have various shapes and functions. CWCISA concluded that from the perspective of product form, the smart watch market accounted for the most, reaching 32.4%. Followed by smart bracelets or wristbands, accounting for 21.8%. Other wearable devices include smart scales, smart thermometers, heart rate monitors, etc., as well as rings, pendants, glasses, helmets and shoes.
Overall, the wearable device industry is still in its infancy, and product homogeneity is serious. Compared with mobile terminals such as smart phones, there are fewer application services and the competitive advantage is not obvious.
Yu Mengsun believes that wearable companies should analyze clearly why consumers should wear wearables. He believes that Shenzhen has an advantage in hardware.
Wearable devices open the way for telemedicine and smart healthcare . Yao Jianwei pointed out that wearable devices based on medical health support help users monitor their own conditions and even discover potential diseases through processes such as collection, processing, analysis and feedback. However, various devices are now complex and require unified management and analysis. Platform, this is still the breakthrough point in the development of wearable devices.
Lu Jiancheng, deputy director of the Shenzhen Advanced Institute of the Chinese Academy of Sciences, said that the hospital began to lay out low-cost health very early, but later found that many of them were not technical problems, but medical system problems, which were issues of mutual acceptance and medical laws and regulations.
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