In the “Major Work Arrangements for the Five Key Reforms of the Medical and Health System in 2011†(hereinafter referred to as the “Work Arrangement†issued by the General Office of the State Council, county-level hospitals will become the biggest policy beneficiaries, and the substantial increase in medical equipment is reform. Important content. Therefore, this will become a major benefit for the medical industry at home and abroad. Coincidentally, a world-renowned optical company PENTAX settled in Shanghai and Pentax Medical Devices (Shanghai) Co., Ltd. opened.
It is understood that medical endoscopes play an important role in the prevention and treatment of diseases of the digestive tract system and the prevention of cancers of the digestive tract such as intestinal cancer. Therefore, according to the "Working Arrangement", at least one county-level hospital in each county in 2011 basically reached the second-class level, and its medical equipment equipment standards involved a variety of medical endoscopes. Pentax has the most complete product line in the field of medical endoscopes, with more than 200 products.
According to Chris N. Japp, global president of TAG Heuer Life Medical Division, Pentax's main competitors in China are Olympus and Fuji. Despite the rapid development of local medical device manufacturers, it has not yet become a major competitor. Pentax previously sold medical products in China through distributors. This time, it set up an Asia-Pacific headquarters in Shanghai, with functions in sales centers and training centers, aiming to enhance its expansion in China. The average annual growth rate of China's medical device industry is 10%. It is expected that Pentax's growth rate in China is expected to reach 30%-50%. Guan Haizhao, president of Pentax Asia Pacific, said that Pentax will formulate a strategy that is in line with the Chinese market. The expansion target will first be a tertiary hospital in the first-tier cities in China, and will gradually expand.
Statistics show that among the more than 20,000 hospitals in mainland China, the total number of comprehensive top three and specialist tertiary hospitals is more than 1,000, while the number of county-level hospitals exceeds 6,000, and the total number of people served has reached 900 million. The advancement of medical technology and medical facilities will lead to a rapid growth in the medical device industry.
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